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Advertising Media Campaign – Rolls Royce |
PR Campaign - Taste Festivals |
Integrated Media Campaign - Lloyds TSB |
PR Event - The Rex Whistler at Tate Britain |
Design – Browse our work
What Rolls Royce wanted
To cost effectively plan, buy and co-ordinate their advertising across four divisions - Marine, Aerospace, Defence and Energy, all active in markets worldwide.
What we did
We extensively researched media opportunities for each of the above four sectors, together with tactical (trade show) and corporate advertising activity. We also carried out an audit of existing media plans, which we were then able to streamline.
What was the result
By streamlining their advertising, we were able to cut costs and create a targeted campaign with real impact for each division.
In addition, our experience of international media, together with our unbiased globally strategic view, allowed us to buy more
cost effectively and encourage different divisions/offices to market themselves in an integrated and effective way.
